Bible Gateway Premium

Website Design, Art Direction

This idea was born out of a leader's comment at Zondervan's all-employee meeting. He pointed out that the company lacked digital platforms to deliver content. Bible Gateway is one of the most extensive Bible sites globally, with tens of millions of page views a month. With a strong brand and an engaged audience, I imagined what Bible Gateway Premium could potentially be. Based on a subscription model, the user would have upgraded content and notes depending on the user's role. The design was pitched to leadership, and even though design was never implemented, it led to further discussions and collaboration.